Sony Selects Stratasys

Certainly the future of shopping isn’t going to require scuba gear and the ability to swim, but Sony’s recent launch of their Xperia Aquatech store was a once-in-a-lifetime experience for those lucky enough to pay a visit. If you are familiar with Sony’s Xperia line of smartphones and tablets, then you know that many of them are waterproof for up to 1.5 meters in depth. Sony teamed with Dubai-based Paradigm 3D, a 3D printing service provider and part of the Red Eye Global Direct Digital Manufacturing Network. Working together they brainstormed ideas, as Sony wanted customized holders for all their devices within the underwater store. (Read more)